DogTV: Minimally Useful Cable Programming for Your Pooch

April 20, 2012

Your dog does not want or need this but you can probably be guilted into wasting your money on it.

DogTV, new cable channel for dogs home alone,  shows soothing programming for your pet – New York Daily News, April 17, 2012

If you read the article carefully you’ll note the various disclaimers. Remember also that journalists are often shills for marketers (newspapers are, like television stations, primarily advertising delivery systems).

Dogs are not primarily visual creatures, they live in an ocean of smells. As Dr. Nicholas Dodman, Director of the Animal Behavior Clinic at the Cumming School of Veterinary Medicine at Tufts University and celebrated author of many great books on dog care makes clear that the service to add here is smell.

It’s not even proven that dogs can recognize images on digital televisions, as they couldn’t on analog sets previously. Certainly they can hear the content of DogTV. Don’t be fooled into thinking that this service can in any way replace proper socialization for puppies.

The claim that you can prevent rescued dogs from going kennel-crazy with a combination of DogTV a two 20-minute walks a day is an accurate statement. The only problem is that you can eliminate the DogTV and achieve the same result. It’s like saying you can add water to water to make it more watery.

The only aspect of this that can be of any real benefit is the audio component. But dog radio wouldn’t get the marketplace traction that dog TV will.

My opinion? Don’t waste your money and save up to hire a dog walker to take your dog out while you are at work. In the real world. With smells and interaction with actual grass, sidewalks, other people and, hopefully, other real dogs.

Not dogs on a LCD screen.



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